Spectacle3D- Brand Visual Identity

Imagining the identity of Spectacle3D, a full-service interior design and architectural visualisation studio. The brand needs to reflect its versatility— from 3D renders and walkthroughs to on-ground execution for both residential and commercial spaces.

Spectacle3D LLP

2025

2018

2018

Overview

Spectacle3D is a design-forward studio working at the intersection of interior design, architectural execution, and 3D visualisation. Their work spans residential and commercial projects, covering everything from early consultations and spatial planning to detailed renders and on-site execution. With a focus on precision and a strong visual language, Spectacle3D builds environments that reflect both function and personality.

The Idea

To create a mark that bridges interior design and 3D visualisation—two core functions of the studio. The final logo, when viewed in isometry, resembles a pair of glasses, nodding to the idea of seeing spaces in 3D before they’re built. Viewed flat, the same form reads as a simple house icon.
The isometric cues extend into the wider identity system; informing layouts, grids, and compositions across print, digital, and spatial applications.